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So you may, or may not, know this about me.  I have an entrepreneurial spirit.

For many years, I have had dreams of owning something that will allow me to make a comfortable living while providing a level of control over my own destiny that being a part of “corporate” culture simply doesn’t allow.

To that end, I have begun a journey of building a new business.  I don’t know what it is yet!  I am going to do it backwards from all of my previous attempts.  You see, in the past, I would come up with what I thought was a good idea, then spend time, and maybe some money, getting a product built (I have always focused on web sites), then I would try to sell it to customers.  Usually, only to find out that not many other people really thought the idea was that good.  I have had great feedback on the sites I have built, but when it came time for people to purchase I would get a response like this: “Nice site, but I don’t think I need that.”.

So, here it goes, I am doing it backwards this time.  I am researching the professional recruiting industry to find out the common “pains” that exist in the industry, and specifically, I am talking to people to find out what they struggle with, and that they would happily pay for a solution to “fix the pain”.  I am not actually going to build anything until I have enough validation that there is a problem to solve, and I have customers who actually want the problem solved so badly that they’re willing to become “Charter” customers.  Effectively, they will prepay while the product is in development.  These Charter customers will have the ability to help shape the product, initially, and into the future.  They will become the clients who will provide:

  • direction on new feature development
  • feedback on new feature development

And, their cost for the product will never change.  Of course, I will provide guarantees, that if I don’t bring the product to market, then they will get full refunds, and I will absorb any costs, personally.  So, there won’t be a ton of risk.  Not for the Charter customers, not for me either.  It’s a pretty cool way to approach this.

I am really excited to do this.  It’s quite invigorating!  So, if you’re a professional recruiter, or you know a professional recruiter, who would like to talk to me about the pains they experience, I would love to hear from you.

More to come….

Keith